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Tuesday, November 17, 2009

Happy Birthday Fort Thomas Matters


Today is the second anniversary of this blog and I thought I would take this opportunity to promote the site a bit.  I would like to start by talking about why I started the blog and how it has evolved over the past two years and where I would like to take it from here.

I started the blog really as a way to give the community a voice.  At the time I felt our community was really moving in the wrong direction and I sensed there was frustration about many issues in the city and people were struggling for an outlet.  I do think some things have changed for the better but we have a long way to go to develop the type of environment that can support small business retail ownership that I think is one of the life bloods of a community.  A quick aside on this point.  I stopped in to Starbucks the other day and there were literally no seats available anywhere in the store (including the two small tables near the bakery case).  I realized that this community craves a gathering place where they can meet friends for a quick chat or do their homework.  This is what good locally owned retail can be to a community and what I hope to see grow over the coming years.

But back to my post....

Since that time I do believe the city has cleared up some other thorny issues or they have become less of an issue.  This includes the firefighters contract and the deer hunt.  But that doesn't change the fact that our community needs an additional outlet to talk about the things that the Recorder or Fort Thomas Living can't or won't discuss and in a timely manner.

With all that being said I do have a vision for what this site can become.  I would like more personal profiles on people in our community that do amazing things day in and day out with little recognition.  I would like more coverage of our schools and I would like to have another view point or two - even different than my own.  In order for this site to really become a valuable news source to its readers I need more content.  If you are interested in providing a regular post on a particular topic please drop me a note.

This also brings me to my final point.  I have done this blog now for the past two years at a cost to me both in time and money with no personal gain and I would like to change that if only to make my expenses back for hosting and registration.  I am looking for advertisers.  I don't want a cluttered home page but I do think the site can be an attractive way to communicate to customers not just in Fort Thomas but in Northern Kentucky.  Let me illustrate with a few key figures:
  • The largest perportion of visitors to the site are from Fort Thomas but over 50% of the traffic comes from Fort Thomas and surrounding communities of Newport, Bellevue, and Dayton. 
  • The site is now averaging over 2,000 visitors per month and nearly 4,000 page views per month. 
  • The site has seen phenomenal growth in the past year as evidence by the fact that the site's page views were up over 175% and the total number of unique visitors were up 218% over the previous year.
It would be difficult to find that type of advertising opportunity anywhere else.  So if you are interested give me a shout.

Thanks for reading!

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